For over a decade, we’ve been supposedly hearing the death knell for print: print is dead, nobody prints anymore, everything is electronic… You’ve heard it too. In the past several decades, communication has changed drastically due to new technology — cell phones, wireless internet, tablets, social media, ebooks. Questions are asked when new technology is introduced, and they all tend to be the same. In regards to communication, a common question is “Will [ ] kill print?” The answer is no.
Print is a sector of the communication industry, and people are communicating more now than ever before — on all channels. To understand how print has adapted in the past, we’re going to take a quick glimpse of the history of communication.